A business has a dedicated website for e-commerce; an informational site that allows customers to browse and purchase online.

• A. spam
• B. batch production
• C. e-commerce
• D. online presence

Answer: (D)

This item tests understanding of online presence. An online presence is the business’s visibility and accessibility on the internet, including websites that inform customers and enable transactions. The described setup—a dedicated site for e-commerce plus an informational site that lets customers browse and purchase online—illustrates that the business has a digital footprint and can interact with customers online. That broad online footprint is what online presence captures. The other options don’t fit as well: spam is irrelevant to business capabilities online, batch production is a production method, and e-commerce is the specific activity of buying and selling online rather than the overall online footprint.